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SEO & Website Performance Manager

Department: Information Technology
Location:

Company Overview

Melone Hatley, P.C. is a fast-growing family and estate planning law firm with offices across Virginia, Florida, South Carolina, and Texas. Named one of the 500 fastest-growing law firms in the United States and recognized by Super Lawyers, we've built our reputation on delivering compassionate, high-quality legal services and creating a workplace where talent thrives.

Our mission is simple: to be the premier law firm for individuals looking to protect what matters most — their families, their finances, and their future. We achieve this by fostering a culture rooted in transparency, integrity, and open communication. Every team member plays a vital role in delivering personalized, results-driven support to our clients, and we're proud to be known as one of the top employers in the region.

Join us and become part of a team that is redefining family and estate law with purpose, passion, and people at the center of everything we do.

Position Overview

The SEO & Website Performance Manager role is highly technical, requiring a deep understanding of both SEO and web performance optimization to ensure the website not only ranks well but also delivers a superior user experience.

Key Responsibilities:

  • Site Maintenance & Performance Monitoring:
    • Regularly monitoring website uptime, speed, and overall performance.
    • Conducting routine checks to ensure the website is functioning smoothly and efficiently.
    • Identifying and resolving any technical issues that may impact user experience or site performance.
  • Technical SEO Optimization:
    • Performing in-depth technical SEO audits to identify and fix issues related to indexing, crawlability, site architecture, and more.
    • Implementing structured data, schema markup, and other advanced SEO techniques.
    • Enhancing site speed, mobile responsiveness, and ensuring the site meets core web vitals.
  • Keyword Research & Content Gap Analysis:
    • Conducting keyword research to identify opportunities for improving site ranking and targeting relevant search queries.
    • Performing content gap analysis to identify missing or underperforming content on the site.
    • Working with content creators to optimize existing content and develop new content that targets high-value keywords.
  • Backlink Audits & Off-Page SEO:
    • Conducting backlink audits to identify and disavow toxic or harmful backlinks.
    • Developing strategies to acquire high-quality backlinks that improve domain authority and search rankings.
    • Monitoring and reporting on the impact of link-building efforts.
  • Website Updates & Technical Implementation:
    • Making changes to the website’s structure, design, or content management system (CMS) to improve performance and SEO.
    • Collaborating with developers to implement technical SEO recommendations and ensure that the website adheres to best practices.
    • Regularly updating the site with new content, features, or functionalities as needed.
  • Analytics & Reporting:
    • Using tools like Google Analytics, Search Console, and other SEO tools to track website performance.
    • Reporting on key metrics such as site speed, search rankings, traffic, and conversion rates.
    • Using data-driven insights to inform ongoing optimization efforts.

Qualifications and Skills:

  • Strong technical knowledge of web development (HTML, CSS, JavaScript) and SEO.
  • Proficiency with SEO tools such as Ahrefs, SEMrush, Moz, or Screaming Frog.
  • Experience in performing technical SEO audits and implementing fixes.
  • Familiarity with CMS platforms like WordPress, Joomla, or Drupal.
  • Ability to analyze data and generate actionable insights to improve website performance.

Benefits:

  • 100% Employer Paid Medical Benefits for Employees and Dependents
  • Dental, Vision, and Life Insurance
  • 401 (k) Matching
  • Paid Time Off and Holiday Pay

Work Environment:

  • Full-time position (8-hour shift)
  • Remote position

Join Our Team!

If you are an organized and motivated individual who thrives in a fast-paced environment and is eager to contribute to a team dedicated to family law, we would love to meet you. Join us at Melone Hatley, PC where you can grow your career and make a meaningful impact!

Melone Hatley, PC is an equal opportunity employer.

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